We use the information we collect for the following purposes:

• To process and fulfil your orders, including shipping and invoicing.
• To communicate order updates, delivery notifications, and post-purchase follow-ups.
• To respond to your queries via WhatsApp, email, or phone.
• To prevent fraud, abuse, and unauthorised access to our systems.
• To improve our products, website, and overall customer experience.
• To send marketing communications (only if you opt in — you can unsubscribe at any time).
• To comply with applicable laws, including GST and consumer-protection regulations.

We do not sell or rent your personal information. We share it only with the parties listed below, and only to the extent necessary:

• Logistics partners — Delhivery, Bluedart, India Post, and similar carriers — to ship your order and provide tracking.
• Payment gateway — Razorpay — to process payments. We do not see or store your card details.
• Communication providers — email and SMS/WhatsApp service providers — to send order updates.
• Government authorities — when required by law, court order, or to enforce our rights.
• Professional advisors — chartered accountants and legal counsel — bound by confidentiality.

We never share your data with marketing companies, data brokers, or social-media advertisers without your explicit consent.

We use cookies and similar technologies to keep you signed in, remember your cart, and understand how the site is used. Categories include:

• Essential cookies — required for cart, checkout, and login. Cannot be disabled.
• Analytics cookies — measure traffic and improve site performance. Aggregated only.
• Preference cookies — remember settings such as language or region.

You can control cookies through your browser settings. Disabling essential cookies may break checkout and account features.

We follow industry-standard practices to protect your data:

• All traffic to kripa.store is encrypted via HTTPS (TLS 1.2 or higher).
• Customer data is stored on servers within India and Asia-Pacific data centres.
• Access is restricted to authorised personnel on a need-to-know basis.
• Payment data never touches our servers — it goes directly to Razorpay.

While we take reasonable precautions, no system is 100% secure. If we ever become aware of a breach affecting your data, we will notify you and the relevant authorities as required by law.

We keep your information only as long as needed for the purposes described above:

• Order records — retained for 8 years to comply with GST and tax laws.
• Account information — retained while your account is active. You may request deletion at any time (see Section 7).
• Marketing preferences — retained until you unsubscribe.
• Support communications — retained for up to 3 years.

You have the following rights with respect to your personal information:

• Access — request a copy of the data we hold about you.
• Correction — ask us to update inaccurate or incomplete information.
• Deletion — request that we delete your account and personal data, subject to legal retention obligations.
• Portability — receive your data in a structured, machine-readable format.
• Withdrawal of consent — opt out of marketing or other consent-based processing.
• Grievance — raise a complaint about how we handle your data (see Section 10).

To exercise any of these rights, write to contact@kripa.store from the email address linked to your account. We respond within 30 days.

Our website and services are not directed to children under the age of 18. We do not knowingly collect personal information from children. If you believe a minor has provided us with personal information, please contact us and we will delete it promptly.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. The "Effective Date" at the top of this page indicates when the latest version took effect. Material changes will be notified by email or a prominent banner on the site.

In accordance with the Information Technology Act, 2000 and the rules made thereunder, the contact details of our Grievance Officer are:

• Name: Grievance Officer, Kripa Traders Pvt. Ltd.
• Email: contact@kripa.store
• Phone: +91 98765 43210
• Address: Kripa Traders Pvt. Ltd.
  Plot 42, Artisan Enclave, Jawahar Nagar
  Jaipur, Rajasthan — 302004, India
• Working hours: Monday to Saturday, 10:00 AM – 7:00 PM IST

We acknowledge complaints within 24 hours and resolve them within 15 days.